Building systems that connect storytelling, design, and action.
I turn complex ideas into brand identities, campaigns, and digital experiences built for teams doing work that matters.
I turn complex ideas into brand identities, campaigns, and digital experiences built for teams doing work that matters.
Former educator
Brand systems thinker
UX-informed designer
Visual storyteller
Design for human attention
Former educator
Brand systems thinker
UX-informed designer
Visual storyteller
Design for human attention
My background in education and photography trained me to think structurally, strip out noise, and design for real human attention, not idealized user flows. That's what I bring to brand identities, campaigns, and web experiences.
Before design, I was a music teacher, and that instinct to engage, clarify, and move people hasn't changed. It just found a new medium.
I came to design through a travel website I was building with my husband, a camera I'd been carrying for years, and a genuine curiosity about how visual systems work. That curiosity led me from UX to brand design to motion, and I'm still following it.
Outside of work, you'll usually find me exploring somewhere new with my husband Keith and our tripawd dog Jake, camera in hand.
Open to full-time brand and digital design roles. Available for select freelance projects with mission-driven teams.
